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Joseph Byrd ’23 wins pitch competition hosted by American Marketing Association Florida State University chapter
February 16, 2022
The ºÚÁϲ»´òìÈ junior also earned second place in the virtual collegiate event’s sales competition.
Bestselling author and speaker Hilary Corna ’07 to deliver ºÚÁϲ»´òìÈ’s 2022 undergraduate commencement address
February 7, 2022
ºÚÁϲ»´òìÈ’s 132nd Commencement exercises will be held in Schar Center on Friday, May 20, 2022.
Business students showcase personal brands in pitch competition
January 28, 2022
Students connected their experiences and skills to what Gartner is looking for in future sales leaders during the Gartner ºÚÁϲ»´òìÈ Pitch Challenge.
Lawrence Garber explores Indian millennials’ perceptions of organic food
January 11, 2022
Research co-authored by the associate professor of marketing is published in the International Journal of Management Practice and the Handbook of Eating and Drinking.
From the Field to the Sidelines
December 8, 2021
Two ºÚÁϲ»´òìÈ football alumni have turned their love for the game into successful sports business careers.
Lawrence Garber examines motivations to buy organic food in emerging markets
December 6, 2021
The associate professor of marketing’s exploratory study of urban Indian millennials is published in the journal Food Quality and Preference.
Students refine sales skills in International Collegiate Sales Competition
November 29, 2021
The ºÚÁϲ»´òìÈ Sales Team competed in the speed selling and role-play events during Florida State University’s competition.
Lawrence Garber researches trucking industry integrated marketing communications practices
November 16, 2021
Research co-authored by the associate professor of marketing is published in the Journal of Business and Industrial Marketing.
Xin Liu presents during INFORMS annual meeting
November 15, 2021
The assistant professor of marketing shared research examining organizational green level decision making in a dynamic environment.
Smaraki Mohanty explores role of social virtual world in building psychological resilience against pandemic
October 5, 2021
The assistant professor of marketing explains in a Computers in Human Behavior article how the use of avatars in a social virtual world can help individuals alleviate the anxiety of contracting the coronavirus.