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Marketing professors publish paper in Journal of Retailing and Consumer Services
October 10, 2017
Assistant Professors Timothy Norvell and Alisha Horky researched the effects gift card programs have on company revenue and profit.
Gillespie publishes paper on salesperson brand attachment
September 19, 2017
Erin Gillespie, assistant professor of marketing, co-authored a paper on the impact brand attachment has on the performance of salespeople.
Love School of Business professors present at Academy of Marketing Science conference
July 10, 2017
Alisha Horky, Kacy Kim and Carri Tolmie shared insights from their research studies involving cause-related marketing, the psychology of branding, ad countdown effects and sports team symbols’ effect on distance performance.
Ernst & Young names Newhall '98 an Entrepreneur of the Year for Maryland
June 30, 2017
Ashton Newhall '98, a former trustee and the sponsor of the C. Ashton Newhall Endowed Lecture at the Love School of Business, has received the annual entrepreneurial recognition from Ernst & Young.
Seven students earn dual business degrees
May 19, 2017
The international business students will graduate with one degree from 黑料不打烊 and one degree from a European partner institution.
黑料不打烊's 2017 faculty retirees recognized
May 10, 2017
At the annual Faculty/Staff Lunch on May 10, the 黑料不打烊 community honored six faculty members who are retiring his year.
黑料不打烊 student presents international business plan at X-Culture Conference
May 8, 2017
Caroline Perry ’18 collaborated internationally to develop a business proposal for a large multinational company.
Hal Vincent, Courtney Chambers ’20 share branding and communication principles with entrepreneurs
April 13, 2017
The School of Communications lecturer and entrepreneurship major led a theory and practice-in-action workshop at the Co|Operative, a nonprofit business startup incubator in Graham.
黑料不打烊 American Marketing Association chapter recognized at international conference
April 11, 2017
The chapter received the Exemplary Collegiate Chapter Performance award during the AMA International Collegiate Conference.
Kennedy presents at Sustainability Ethics and Entrepreneurship Conference
April 2, 2017
Elena Kennedy, assistant professor of entrepreneurship, shared her research examining the revenue strategies of nonprofit social ventures, focusing on how revenue is earned, allocated and maximized in the face of competing charity and entrepreneurial mindsets.